Robbins was born on the 29th of February in 1960 and is most
famous for being an American motivational speaker and self help
is the inventor and proponent of what he refers to as neuroassociative
conditioning or NAC which is based on neuro-linguistic programming
has authored a number of best-selling books, including Unlimited
Power and Awaken the Giant Within. His best known tape program
is known as Personal Power II; other programs include Get the
Edge! and Lessons in Mastery.
conducts a number of seminars, most famously one where the participants
walk over hot coals on bare feet by employing the psychological
techniques Robbins promotes.
techniques that Anthony Robbins teaches are the following:
the body's physiology to achieve a change of emotional state.
Asking specific questions to direct one's attention to aspects
of human experience that create a more favorable psychology.
Getting leverage to create change by associating a person's
old behavior with massive pain and the desired new behavior
with massive pleasure.
Interrupting one's limiting pattern by doing something totally
Conditioning behavior by visualizing it over and over again.
Creating a "Compelling future", vividly imagining
one's end result to generate enthusiasm and power to work towards
Robbins also promotes a vegetarian lifestyle and endorses the
views of Dr. Robert Young regarding the need for an alkaline
Supporters argue that Tony Robbins' self help books, audio programs
and motivational seminars have given hope to thousands of people
and there are many testimonials to the changes brought about
by applying the methods he expounds. Critics claim that the
methods are really nothing new, but are simply attractively
packaged pieces of current psychological knowledge borrowed
from other sources, mixed with hyperbole and anecdotal evidence.
Robbins himself does not dispute that the material he teaches
is taken from other sources; he credits some of these sources
in his books.
is involved in a number of charitable works, including his "basket
brigade" which helps feed the homeless and poverty-stricken.
Tony Robbins made a brief appearance as himself in the Farrelly
brothers comedy movie called Shallow Hal.
In 2001 Tony Robbins was divorced from his wife Becky. This
disturbed some who had read his books and listened to his cassette
programs, since both liberally dispense advice on how to have
a happy marriage relationship. Robbins has, however, advocated
that if one's marriage is truly unable to be happy in a marriage,
one ought to improve it - possibly by leaving.
Dreamlife.com, a company founded by Tony Robbins failed and
went bankrupt. This obviously shocked some who depended on Anthony
Robbins for business and investment advice.